Frequently asked questions

Do you offer custom embroidery development?

Yes. All work is developed based on your design brief. We do not use pre-made designs.

What types of embroidery do you specialize in?

We work across advanced hand techniques including zardozi, aari embroidery, threadwork, beadwork, sequin embroidery, appliqué, and mixed-material surface enhancement.

What is your sampling process?

We develop A3 or A4 swatches to validate technique, finish, and cost before production. Sampling ensures clarity and reduces production risk.

How does pricing work?

Sampling typically ranges from USD 50–200 depending on complexity.Production pricing is based on design, materials, placement, and garment construction.

What are your minimum order quantities (MOQ)?

MOQ varies depending on technique and complexity. Final quantities are confirmed after sampling.

What if I am unsure about the right technique for my design?

We guide you in selecting the right technique based on design, fabric, and end use ensuring both aesthetic and technical alignment.

Do you support small or emerging brands?

Yes. We offer flexible MOQs and structured development for both emerging and established brands.

What industries do you work with?

We work across fashion, couture, accessories, footwear, and home décor brands.

Why work with a specialized embroidery studio?

Embroidery is treated as a technical discipline at AARA. This ensures better design translation, controlled execution, and consistent results.

How do I start working with AARA?

Share your design brief, references, and requirements. We will guide you through the next steps.